Vintage Pulp Sep 13 2012
V, VOIR, VOILA
Whatever it was called, we love it.

More from France today with V magazine of winter 1965. This particular issue, in the masthead in extremely small print, reveals that V is short for Voilà. Other issues we have do not mention that, so it’s news to us, and probably to many other people as well, especially because we shared an issue a while back that clearly says on the cover “Supplement au No. 445 de Voir Magazine.” So it is Voilà, Voir, or just V? To tell the truth, we wondered in the past if the 1950s V was the same as the earlier magazine that published through the ’40s, but it was. The publisher, editor, and even the street address changed, but we’ve seen an issue from 1949 that shows an unmistakable visual transition between the two versions. If indeed the magazine was ever actually called Voilà, or Voir, the full name never appeared on the cover, as far as we know. Speaking of covers, this one was painted by Raymond Brenot, aka Pierre-Laurent Brenot, who was both an artist and a successful fashion designer, and he joined a special fraternity of brilliant V cover artists such as René Caille, Jean David, and Georges Pichard. The interior illustrations are from Brenot, Pichard, Le Gano, Renoir and others. Plus there are photos of Margaret Lee, Catherine Frank, Mara Berni, Liten Østern, dancer Sonia Vareuil, et.al. Generally, the more a magazine costs us the more pages we scan, just so we can feel like we got our money’s worth. This one was ten euros, so below are more than thirty images for your enjoyment.

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History Rewind
The headlines that mattered yesteryear.
August 25
1944—Vive la France
With the surrender of the last occupying German garrison, Paris is liberated from Nazi occupation by Allied troops after six days of fighting. The city had been administered by Nazi Germany since the Second Compiègne armistice in June 1940 when Germany occupied the north and west of France and when the Vichy regime was created in the city of Vichy in central France.
August 24
1954—Communist Party Outlawed
In the U.S., during the height of the Red Scare, President Dwight Eisenhower signs the Communist Control Act into law. The new legislation bans the American Communist Party, and prohibits people deemed to be communists from serving as officials in labor organizations.
1968—France Explodes Nuke
France tests a two-stage nuclear weapon, codenamed Canopus, on Fangataufa, French Polynesia.
August 23
1942—Battle of Stalingrad Begins
The Battle of Stalingrad, perhaps the most pivotal event of World War II, begins. It lasts for more than six months, spread across the brutal Russian winter, and ends with two million casualties. The Russian sacrifice reduces the powerful German army to a shell of its former self, and as a result Nazi defeat in the war becomes a simple matter of time.
1979—Alexander Gudonov Defects
Russian ballet dancer and actor Alexander Borisovich Godunov defects to the U.S. The event causes an international diplomatic crisis, but Gudonov manages to win asylum. He joins the famous American Ballet Theater, where he becomes a colleague of fellow-defector Mikhail Baryshnikov, and later earns roles in such Hollywood films as Witness and Die Hard.

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