Whatever it was called, we love it.
More from France today with V magazine of winter 1965. This particular issue, in the masthead in extremely small print, reveals that V is short for Voilà. Other issues we have do not mention that, so it’s news to us, and probably to many other people as well, especially because we shared an issue a while back that clearly says on the cover “Supplement au No. 445 de Voir Magazine.” So it is Voilà, Voir, or just V? To tell the truth, we wondered in the past if the 1950s V was the same as the earlier magazine that published through the ’40s, but it was. The publisher, editor, and even the street address changed, but we’ve seen an issue from 1949 that shows an unmistakable visual transition between the two versions. If indeed the magazine was ever actually called Voilà, or Voir, the full name never appeared on the cover, as far as we know. Speaking of covers, this one was painted by Raymond Brenot, aka Pierre-Laurent Brenot, who was both an artist and a successful fashion designer, and he joined a special fraternity of brilliant V cover artists such as René Caille, Jean David, and Georges Pichard. The interior illustrations are from Brenot, Pichard, Le Gano, Renoir and others. Plus there are photos of Margaret Lee, Catherine Frank, Mara Berni, Liten Østern, dancer Sonia Vareuil, et.al. Generally, the more a magazine costs us the more pages we scan, just so we can feel like we got our money’s worth. This one was ten euros, so below are more than thirty images for your enjoyment.
, V Magazine
, Raymond Brenot
, Pierre-Laurent Brenot
, Margaret Lee
, Georges Pichard
, Catherine Frank
, Sonia Vareuil
, Mara Berni
, Liten Østern
, Loretta Capitoli
, Le Gano
, Pierre-Auguste Renoir
, Jean David
, René Caille
, magazine art
The headlines that mattered yesteryear.
1914—Rasputin Survives Assassination Attempt
Former prostitute Jina Guseva attempts to assassinate Grigori Rasputin in his home town of Pokrovskoye, Siberia by stabbing him in the abdomen. According to reports, Guseva screamed "I have killed the Antichrist!" But Rasputin survived until being famously poisoned, shot, bludgeoned, and drowned in an icy river two years later.
1967—Jayne Mansfield Dies in Car Accident
American actress and sex symbol Jayne Mansfield dies in an automobile accident in Biloxi, Mississippi, when the car in which she is riding slams underneath the rear of a semi. Rumors that Mansfield were decapitated are technically untrue. In reality, her death certificate states that she suffered an avulsion of the cranium and brain, meaning she lost
only the top of her head.
1958—Workers Assemble First Corvette
Workers at a Chevrolet plant in Flint, Michigan, assemble the first Corvette, a two-seater sports car that would become an American icon. The first completed production car rolls off the assembly line two days later, one of just 300 Corvettes made that year.
1950—U.S. Decides To Fight in Korea
After years of border tensions on the partitioned Korean peninsula, U.S. President Harry Truman orders U.S. air and sea forces to help the South Korean regime repel an invasion by the North. Soon the U.S. is embroiled in a war that lasts until 1953 and results in a million combat dead and at least two million civilian deaths, with no measurable gains for either side.
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