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Pulp International - Nichigeki+Music+Hall
Vintage Pulp Jul 19 2020
RETURN TO NICHIGEKI
We're not sure what mesdemoiselles are, but we'd like to meet one.


Remember those amazing front and rear covers of Nichigeki Music Hall magazine we showed you? We thought you'd like to see what's inside one. Below we have a 1955 cover, with its promise of “mesdemoiselles,” and some interior scans. We actually know what mesdemoiselles are, because we looked it up. It's the plural of mademoiselle. We're aways learning. The inside of this mag isn't as impressive as the outside, but how could it be? That's often the way it went in vintage publishing, where so much effort was put into luring buyers with pretty cover art. Exactly how pretty does this magazine get? Check our previous post.

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Intl. Notebook Sep 18 2019
DANCE HALL NIGHTS
Japanese brochures hearken back to a legendary venue.


It's been a while since we've done anything extensive on burlesque, so today we have something unique—the covers of Japanese brochures printed during the 1950s and 1960s to promote the famed burlesque show at Nichigeki Music Hall in Tokyo. The building that hosted those shows—the Nichigeki Theatre, below—was an architectural wonder located in Yurakucho district near Ginza. The multi-level structure welcomed music acts as well as burlesque, and had its concert stage graced by Ella Fitzgerald, Gene Krupa, and Oscar Peterson. But it is remembered, first and foremost, for its fifth floor burlesque hall.

Nichigeki Music Hall's burlesque shows began during Tokyo's grim postwar years in March 1952. It showcased both local dancers and foreign stars, often from the Folies Bergère. The program changed often, and always had evocative names like “Devil Vamp Missile Glamours” or “Aqua Girls Bottom-Up Mambo.” The clientele at these shows was international—largely U.S. soldiers from Japan's occupying forces, and tourists. Indeed the Hall advertised specifically to attract that crowd. Interestingly, the shows were produced by Toho Company, the movie studio behind the Godzilla franchise, as well as quite a few softcore movies.

Frontal nudity in entertainment was illegal in Japan, so Nichigeki's extravaganzas featured feather boas, fans, frilled mini skirts, g-strings, and the like, all designed to dazzle the audience and obscure thedancers' naughty bits. As time went by public tastes veered toward the explicit and attendance at the Hall began to decline. It closed in 1981 and the brilliant art deco influenced building was demolished, another sad architectural loss on a list so long it's pointless to even contemplate it.
 
But at least the brochures survive. They're amazing, front and rear, as you'll see below, with a mix of stunning paintings by Noboru Ochiai, and lovely photos. Make sure you note the titles of the shows. Our favorite: “The Lady was a Stallion,” but “A Snail's Rhapsody” is good too. On a related note, you may want to check out the post we did on archetecturally significant cinemas. You'll see some real beauties there, including another shot of the Nichigeki Theatre. We'll get back to Nichgeki Music Hall's amazing brochures a bit later.
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History Rewind
The headlines that mattered yesteryear.
May 05
1921—Chanel No. 5 Debuts
Gabrielle Bonheur "Coco" Chanel, the pioneering French fashion designer whose modernist philosophy, menswear-inspired styles, and pursuit of expensive simplicity made her an important figure in 20th-century fashion, introduces the perfume Chanel No. 5, which to this day remains one of the world's most legendary and best selling fragrances.
1961—First American Reaches Space
Three weeks after Russian cosmonaut Yuri Gagarin became the first human to fly into space, U.S. astronaut Alan Shepard completes a sub-orbit of fifteen minutes, returns to Earth, and is rescued from his Mercury 3 capsule in the Atlantic Ocean. Shepard made several more trips into space, even commanding a mission at age 47, and was eventually awarded the Congressional Space Medal of Honor.
May 04
1953—Hemingway Wins Pulitzer
American author Ernest Hemingway, who had already written such literary classics as The Sun Also Rises, A Farewell to Arms, and For Whom the Bell Tolls, is awarded the Pulitzer Prize for fiction for his novella The Old Man and the Sea, the story of an aging Cuban fisherman who struggles with a giant marlin far out in the Gulf Stream.
1970—Mass Shooting at Kent State
In the U.S., Ohio National Guard troops, who had been sent to Kent State University after disturbances in the city of Kent the weekend before, open fire on a group of unarmed students, killing four and wounding nine. Some of the students had been protesting the United States' invasion of Cambodia, but others had been walking nearby or observing from a distance. The incident triggered a mass protest of four million college students nationwide, and eight of the guardsmen were indicted by a grand jury, but charges against all of them were eventually dismissed.
May 03
2003—Suzy Parker Dies
American model and actress Suzy Parker, who appeared the films Funny Face and Kiss Them for Me, was the first model to earn more than $100,000 a year, and who was a favorite target of the mid-century tabloids, dies at home in Montecito, California, surrounded by family friends, after electing to discontinue dialysis treatments.
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