|Vintage Pulp||Mar 13 2014|
Above, a West German promo pamphlet for Gefährliche Leidenschaft, which was the American thriller Gun Crazy. If you read German, then you know the German title means “Deadly Is the Female,” and that’s in fact what the film was called in the States upon its initial release. But after lackluster box office, King Brothers Productions changed the title and marketing campaign, and success followed. Today the movie is in the U.S. Library of Congress’s National Film Registry, an honor reserved for movies of special cultural, historic, or aesthetic significance. This pamphlet was made by Illustrierte Film-Bühne, and you can see more examples of that company’s work here and here. Gun Crazy premiered in the U.S. in 1950, and in West Germany today in 1951.