|Vintage Pulp||Apr 3 2010|
Above is an unusual one-sheet for Robert Siodmak’s 1946 film noir Les Tueurs, aka The Killers, with Burt Lancaster and Ava Gardner. You may remember we showed you the colorful Swedish poster last year. This rather hazy French effort is unusual because it features a photo of one of the stars, which is a promotional technique that wouldn’t become popular until decades later, when retouched (later digitally tweaked) photography replaced handpainted images, forever to the detriment of the art world. We’ve talked about this before, and we still have the same question. Namely, what is it inside of us that made us divorce art from commerce? We’ve embraced the soulless in every form of promotional art from movie posters to book covers to billboards. Is it simply about money? Does capitalism drive us inexorably toward an artless pursuit of profit? We have our theories, but what do you think? Or is this a little too much to be dumping on you on a spring Saturday? Right, we can take a hint. Les Tueurs premiered in Paris today in 1947.