Intl. Notebook Mar 5 2015
WHISKEY DECISIONS
Too much booze leads to terrible decisions about military secrets—and music.


Everyone knows booze makes people shoot their mouths off, so what better way for a liquor company to support the Allied effort during World War II than by producing a propaganda poster that says—basically—don’t let our product affect you the way our product affects people? The Montreal based whiskey distiller House of Seagram did exactly that when it hired artist Essargee, aka Henry Sharp Goff, Jr. to paint the above poster warning of the potentially disastrous combo of booze, chattiness, and military secrets. You can see Essargee’s signature just about in the middle of the poster.

This piece is pure genius, not just because it features a highly stylized, almost new wave Führer, but because it could be produced today with slightly different text and instead of talking about Hitler it could be cautioning that drinking too much can make you listen to punk-ass Justin Bieber. This is a message the people need today. We had no idea Hitler and Bieber resembled each other so closely, but you see that, right? Like twins, these two. Now if only all Bieber’s music could be doused with petrol and incinerated we’d be getting somewhere.

In any case, the House of Seagram and Essargee cooked up several of these propaganda pieces together, all of which are highly collectible today. We have another two of their collaborations below for you to check out, and you can see a third—entitled “Starve Him with Silence”—at our previous post on World War II propaganda from Germany, Japan, Russia, England, and the U.S. here.


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History Rewind
The headlines that mattered yesteryear.
July 21
1925—Jury Decides the Teaching of Evolution Is a Crime
In the famous Scopes Monkey Trial, American schoolteacher John Scopes is found guilty of violating the Butler Act, which forbids the teaching of evolution in schools. The sensational trial pits two great legal minds—William Jennings Bryan and Clarence Darrow—against each other. Ultimately, Scopes and Darrow are destined to lose because the case rests on whether Scopes had violated the Act, not whether evolution is fact.
1969—First Humans Reach the Moon
Neil Armstrong and Eugene 'Buzz' Aldrin, Jr. become the first humans to walk on the moon. The third member of the mission, command module Pilot Michael Collins, remains in orbit in Apollo 11.
1972—Chaos in the Big Apple
In New York City, within a span of twenty-four hours, fifty-seven murders are committed.
July 20
1944—Hitler Survives Third Assassination Attempt
Adolf Hitler escapes death after a bomb explodes at his headquarters in Rastenberg, East Prussia. A senior officer, Colonel Claus Schenk von Stauffenberg, is blamed for planting the device at a meeting between Hitler and other senior staff members. Hitler sustains minor burns and a concussion but manages to keep an appointment later in the day with Italian leader Benito Mussolini.
July 19
1966—Sinatra Marries Farrow
Superstar singer and actor Frank Sinatra marries 21-year-old actress Mia Farrow, who is 30 years younger than him. The marriage lasts two years.
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