Vintage Pulp Jul 12 2018
UNBREAKABLE VAGABOND
Never cross a woman who's spent her life on the wrong side of the tracks.


This beautiful poster was made to promote the film Vagabunda, aka Tramp, a made-in-Mexico melodrama that premiered there today in 1950. It stars Leticia Palma, who befriends and falls in loves with a priest played by Luis Beristáin who's lost his memory as a result of an assault and robbery. Palma, who works as a fichera in a place called El Tropical, takes in the priest and dubs him Carlos. A fichera, by the way, is a term to describe a female nightclub employee who does things ranging from dancing with clients to having sex with them. Palma is already in a precarious situation working a dead-end job while sheltering the priest, but things get worse when she ends up being coerced into street prostitution by a gangster named Gato. Shortly afterward, a series of events lead to the killing of Palma's pregnant sister, and she vows vengeance upon those responsible.

The poster, which is one of the better ones we've seen of late, was signed by someone named Mendoza. So off to the intertubes we went to try and ferret out his or her identity and we found that this was the work of Leopoldo Mendoza Andrade, an acclaimed illustrator who worked throughout the ’40s, ’50s and ’60s. His striking promo art uses tracks as a motif because those and trains figure prominently in the movie. For example, the priest is assaulted while riding in a boxcar, and a climactic scene takes place on a railway bridge. Mendoza may have painted more than 300 hundred posters, but this surely must be one of his best. His work can be difficult to find because attributions are scanty, but his signature is easily identifiable and his Art Deco-influenced style is unique, so we'll keep an eye out for more of his creations.
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History Rewind
The headlines that mattered yesteryear.
May 25
1938—Alicante Is Bombed
During the Spanish Civil War, a squadron of Italian bombers sent by fascist dictator Benito Mussolini to support the insurgent Spanish Nationalists, bombs the town of Alicante, killing more than three-hundred people. Although less remembered internationally than the infamous Nazi bombing of Guernica the previous year, the death toll in Alicante is similar, if not higher.
1977—Star Wars Opens
George Lucas's sci-fi epic Star Wars premiers in the Unites States to rave reviews and packed movie houses. Produced on a budget of $11 million, the film goes on to earn $460 million in the U.S. and $337 million overseas, while spawning a franchise that would eventually earn billions and make Lucas a Hollywood icon.
May 24
1930—Amy Johnson Flies from England to Australia
English aviatrix Amy Johnson lands in Darwin, Northern Territory, becoming the first woman to fly from England to Australia. She had departed from Croydon on May 5 and flown 11,000 miles to complete the feat. Her storied career ends in January 1941 when, while flying a secret mission for Britain, she either bails out into the Thames estuary and drowns, or is mistakenly shot down by British fighter planes. The facts of her death remain clouded today.
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