Vintage Pulp Sep 9 2015
UNLUCKY SEVEN
Is there anything worse than an itch you can’t scratch?

The Seven Year Itch is one of Marilyn Monroe’s iconic roles. She’s great in it, but the movie is stagey and clunky and some of its humorous elements haven’t aged well. But Monroe successfully personifies temptation as the upstairs neighbor of married schlub Tom Ewell, and her sexy-but-virginal interplay with him demonstrates once again that she was a uniquely talented comic actress. There’s also really no way to overstate her beauty, nor the ease with which she inhabited these sorts of oops-I-made-you-love-me roles. Simply put, she made everything better, and did it with skill and something more—pure magic. The promo shots below show her famed upskirt scene, which, by the way, never occurs in quite this form in the film. Onscreen we only see her legs twice and two reaction shots. Not sure why director Billy Wilder made that decision—the whole of Monroe is surely better than just a part, no? The German title of the movie was Das verflixte 7. Jahr, which means “the cursed seventh year,” and the poster you see above is from the West German re-release of the film in 1966. The Seven Year Itch, with Monroe, Ewell, and Evelyn Keyes, originally premiered in West Germany today in 1955.

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History Rewind
The headlines that mattered yesteryear.
July 28
1945—Plane Hits Empire State Building
A B-25 bomber crashes into the north side of the Empire State Building, between the 79th and 80th floors. One engine plows entirely through the structure, lands on a nearby apartment building, and sparks a fire that destroys a penthouse. The other engine falls down an elevator shaft. Fourteen people are killed in the incident.
1965—Vietnam War Heats Up
U.S. president Lyndon Johnson commits a further 50,000 US troops to the conflict in Vietnam, increasing the military presence there to 125,000. Johnson says about the increase, "I do not find it easy to send the flower of our youth... into battle."
July 27
2003—Hope Dies
Film legend Bob Hope dies of pneumonia two months after celebrating his 100th birthday.
July 26
1945—Churchill Given the Sack
In spite of admiring Winston Churchill as a great wartime leader, Britons elect Clement Attlee the nation's new prime minister in a sweeping victory for the Labour Party over the Conservatives.
1952—Evita Peron Dies
Eva Duarte de Peron, aka Evita, wife of the president of the Argentine Republic, dies from cancer at age 33. Evita had brought the working classes into a position of political power never witnessed before, but was hated by the nation's powerful military class. She is lain to rest in Milan, Italy in a secret grave under a nun's name, but is eventually returned to Argentina for reburial beside her husband in 1974.
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