Intl. Notebook | May 20 2023 |

Who needs a piano player when you have Maxell?
We've never quite been able to wrap our heads around the idea that dead stars can be made to advertise products, but hey, capitalism. Above is an advertisement we ran across featuring Humphrey Bogart in his role as Rick from Casablanca, shilling Hitachi's Maxell videocassettes. This is from 1983. We'd have put this in our pulp advertising feature in the sidebar, but that gadget froze us out years ago. Due to some coding glitches we can neither add nor subtract from there. It's yet another reason for the long promised site redesign that's still tops on the list of things to do (except for traveling, hitting bars and beaches, and hanging with PI-1 & PI-2). Maybe in 2023 it'll actually happen. Hell, if Bogie can embrace the new, so can we.