|Hollywoodland | Vintage Pulp||May 7 2020|
Neither snow nor rain nor heat nor gloom of night can stay her from the swift completion of her appointed seduction.
Above is a trolley card for the classic Lana Turner/John Garfield film noir The Postman Always Rings Twice, which according to the text, opened at the Egyptian Theatre in Los Angeles today in 1946. What's a trolley card? Pretty much self-explanatory, that. But you don't see many surviving examples, so this is a real treasure. The opening date represents new info. All the websites we checked said the movie opened in L.A. May 9. Maybe the managers of the Egyptian had connections at MGM. Awesome connections, we guess, to have helped them beat the rest of town by two full days. With that kind of juice, it's safe to assume they only had to ring once at the studio gates. We worked in the L.A. film industry. Relationships are everything. Or maybe the movie actually opened today, and the internet is wrong. Wouldn't be the first time. Not that we're trying to sound superior. We've made errors more than once. Interestingly, we were able to locate a vintage photo of the Egyptian with its marquee advertising Postman. It's a great movie. Nobody needs us to tell them that, but we did anyway, at this link.
Los AngelesMetro-Goldwyn-MayerThe Postman Always Rings TwiceJohn GarfieldLana Turnerposter artcinemafilm noir