|Vintage Pulp||May 29 2019|
Above is another Mexican promo poster, this time for the drama La loca, which starred Libertad Lamarque in an Ariel nominated performance as a woman who believes she's living in 1936. We feel that way sometimes ourselves. But in her case, her delusion is preventing her family from collecting an inheritance, which pits them against her, prompting a psychiatrist to take up her cause in order to defend her against being exploited. Speak Spanish? You can watch the movie online here while the link lasts. The poster was painted by Juan Antonio Vargas, and as we discussed earlier this beautiful style of illustration was popular among Mexican poster artists of the time. La loca premiered today in 1952.