Vintage Pulp May 2 2012
WHAT'S THE WORST THAT CAN HAPPEN?
Can’t we all just get along? Apparently not, if It’s Happening has anything to say about it.

There came a moment around 1970 in the U.S. when movie producers realized that African-Americans liked cinema too, and tailoring content to serve their tastes might prove profitable. But they did it on the cheap, with heavy-handed writers, inexperienced directors, and untested actors. The genre known as blaxploitation was the result. While the films were putatively black, the money behind them was almost always white, or at least establishment. Well, the same thing happened around the same time with at least one tabloid. Above is a May 1969 cover for It’s Happening.

So, what do you get here? The cover says it’s “the news others dare not print,” but basically, it’s the same as tabs like National Informer and Midnight, only with that added black/white spice on every page. But this is not ebony and ivory together forever in perfect harmony like Stevie Wonder and Paul McCartney once sang. Who’d buy such a newspaper? No, Americans prefer to lay down their hard earned coin for fear, strife, anger, rape and pillage. The stories, in classic ’70s tabloid fashion, are basically flights of editorial fancy matched to whatever handout photos happened to be languishing in the file cabinet. Thus we learn about a white mom seducing black boys, a black beauty’s boobs that put a potential white rapist in a trance, and so forth. We don’t think it’s black published. Why? Well, for one thing, the noun usage is suspect, as in the back page story headlined: Sports Scene Now Belongs to the Blacks. If you were black, would you refer to yourself as “the blacks”?

We managed to score a few of these, and there’s no publication information in any of the issues, in fact no masthead at all—which we think lends credence to our suspicion that it was put together by a bunch of snickering yuppies in some garage in suburbia—but we’ll see if we can ferret out the paper’s provenance. Whoever put it out, we’re certain they saw it as satire, and imagined it would, in a decade or two, be remembered as a humorous artifact of a forgotten, racially divided age. Hah hah. Joke’s on them. Here we are, nearly half a century later, and it’s pretty clear that we humans are not intelligent to the extent that we can conquer the hatreds that divide us. Isn't that just hilarious? Er, maybe not. You can see another It's Happening here, and we have more coming soon.

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History Rewind
The headlines that mattered yesteryear.
July 17
1955—Disneyland Begins Operations
The amusement park Disneyland opens in Orange County, California for 6,000 invitation-only guests, before opening to the general public the following day.
1959—Holiday Dies Broke
Legendary singer Billie Holiday, who possessed one of the most unique voices in the history of jazz, dies in the hospital of cirrhosis of the liver. She had lost her earnings to swindlers over the years, and upon her death her bank account contains seventy cents.
July 16
1941—DiMaggio Hit Streak Reaches 56
New York Yankees outfielder Joe DiMaggio gets a hit in his fifty-sixth consecutive game. The streak would end the next game, against the Cleveland Indians, but the mark DiMaggio set still stands, and in fact has never been seriously threatened. It is generally thought to be one of the few truly unbreakable baseball records.
July 15
1939—Adams Completes Around-the-World Air Journey
American Clara Adams becomes the first woman passenger to complete an around-the-world air journey. Her voyage began and ended in New York City, with stops in Lisbon, Marseilles, Leipzig, Athens, Basra, Jodhpur, Rangoon, Bangkok, Hong Kong, Wake Island, Honolulu, and San Francisco.
1955—Nobel Prize Winners Unite Against Nukes
Eighteen Nobel laureates sign the Mainau Declaration against nuclear weapons, which reads in part: We think it is a delusion if governments believe that they can avoid war for a long time through the fear of [nuclear] weapons. Fear and tension have often engendered wars. Similarly it seems to us a delusion to believe that small conflicts could in the future always be decided by traditional weapons. In extreme danger no nation will deny itself the use of any weapon that scientific technology can produce.
1997—Versace Murdered in Miami
Italian fashion designer Gianni Versace is shot dead on the steps of his Miami mansion as he returns from breakfast at a cafe. His killer is Andrew Cunanan, a man who had already murdered four other people across the country and was the focus of an FBI manhunt. The FBI never caught Cunanan—instead he committed suicide on the houseboat where he was living.
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